Extension 350 cluster groups confirmed as initiative gains ground

Posted on May 08, 2017

The first three cluster groups are underway in Extension 350, a farmer focused Northland initiative designed to lift farm profitability, and improve environmental sustainability and farmer wellbeing. 

Extension 350 is aimed at positively influencing 350 Northland farmers over a 3-5 year period based on 10 regional clusters. Each cluster comprises five target farms, five mentor farmers and 25 associate farmers.

Extension 350 project manager Luke Beehre said the first three clusters underway are two dairy (Whangarei South/Bream Bay and Whangarei North) and one sheep and beef (Far North).  “We will be developing four more clusters for the 2018/19 season beginning later this year.”

Raising profile of programme

Presenting about Extension 350 at a conference in March has helped to raise the profile of Northland's farmer-focused Northland initiative.

Northland Inc chief executive officer David Wilson and Extension 350 project manager Luke Beehre presented on Extension 350 to more than 120 farmers at the Northland Dairy Development Trust Conference in March.

Since the conference Luke has received a number of enquiries about Extension 350 and an increase in registrations from farmers seeking business support and assistance through the Regional Business Partership.

For further information about Extension 350 please contact

  • Luke Beehre, Extension 350 Project Manager: 027 544 7839
  • Chris Neill, DairyNZ Regional Leader: 027 499 9021
  • Alison Whiteford, Beef + Lamb New Zealand Extension Manager: 027 489 7343